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Lead to Quote SOP

Turn qualified leads into accurate, approved quotes quickly.

The full Lead to Quote SOP (all 6 steps, 2 controls, records and measures) is one of 36 editable Word SOPs in the SOP Template Kit: $79.

Document no.SAL-01DepartmentSales & Customer

1. Purpose

Turn qualified leads into accurate, approved quotes quickly.

2. Scope

All new-business and expansion opportunities.

3. Roles and responsibilities

RoleResponsibility
Sales RepQualifies and quotes.
Sales ManagerApproves discounts.
FinanceApproves non-standard terms.

4. Procedure

StepWhoWhat to do
1Sales RepLog every lead in [CRM] within [1] working day with source.
2Sales RepQualify: need, budget, authority, timing; disqualify early and record why.
3Sales RepBuild the quote from the price list in [CRM/CPQ]; no manual price entry.
+ 3 more steps, 2 controls, 2 records and 3 measures in the full SOP.

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